Brand Essentials Package

Elevate Your Brand with Comprehensive Identity Elemets

The Brand Essentials Package is a one-week intensive service crafted for startups and growing businesses. With custom logos, a cohesive color palette, a versatile typography system, and more, this package sets your brand apart with impactful and consistent visuals.

1-Week Process

Comprehensive and Professional

Custom, Impactful and Versitile

Deliverables for Brand Essentials

During the initial call, we’ll align on your priorities for the week. Deliverables include:

  • Primary logo with variations.

  • Cohesive color palette with codes.

  • Typography system and guidelines.

  • Three unique moodboards.

  • Simple social media templates (Illustrator or Canva).

  • Brand guidelines document for consistency.

  • Final files in multiple formats (PNG, JPG, vector).

Timeline & Process

  • Kickoff with an in-depth consultation to discuss your goals, preferences, and brand vision.

    Complete a comprehensive questionnaire to guide the design process.

    Three unique moodboards are created to explore creative directions for your brand

  • The primary logo and its variations are crafted based on the chosen direction.

    A cohesive color palette and typography guide are developed to complement your brand.

    Simple social media templates are designed to ensure a consistent online presence.

    Feedback and revisions refine the designs to align with your vision.

  • Finalize all designs and confirm your satisfaction.

    Prepare and deliver all final assets, including logo variations, color codes, typography guides, moodboards, and social media templates in multiple formats.

*Note: Timeline and payment may shift due to additional requests or changes.

Is the Brand Essentials Package Right for You?

You’re a startup or growing business ready to elevate your brand.
The Essentials package is perfect for businesses that need professional tools to establish or refresh their visual identity.

You want cohesive branding for a stronger presence.
This package includes a custom logo, cohesive color palette, typography system, and simple social media templates for a unified, professional look.

You value a structured and efficient process.
The focused 7-day timeline delivers all branding essentials quickly, providing everything you need without delays.

You appreciate thoughtful, strategic design.
Through three unique moodboards and collaborative feedback, Essentials ensures your brand reflects your vision and business goals.

You need practical, ready-to-use assets.
Deliverables are designed for immediate use, from logo files to Canva or Illustrator templates for consistent online branding.

You want impactful results without committing to a full rebrand.
Essentials provides a comprehensive branding solution for businesses that aren’t ready for the depth of a Complete Brand Elevation.

Ready for a week of impactful, focused design?

FAQ

  • After our initial consultation, I will send a project questionnaire, contract, and invoice. Payment should be completed no later than 14 days after receiving the invoice to confirm your start date.

  • I recommend booking 2-3 weeks in advance due to the one-week duration and detailed nature of this package.

  • Yes, partial payment plans are available. A 50% down payment is required to secure your start date, with the remaining balance due before the final files are delivered.

  • Refunds are available only if the project is canceled before the design direction phase. Once we move into the design stage, refunds cannot be issued.

  • You will receive a few branded social media templates created in Adobe Illustrator or Canva for consistent online branding. If desired, these can be exchanged for other deliverables.

  • Two revisions are included to ensure a polished final product that meets your expectations. Further revisions can be accommodated at an hourly rate.

  • Additional deliverables or revisions beyond the original scope will be billed at my hourly rate.

Not Sure if Essentials is Right for You?

If you’re working with a smaller budget, consider the Brand Kickstarter for a 3-day package focused on delivering essential brand elements.

If you’re seeking a more in-depth, comprehensive solution, explore the Complete Brand Elevation for a full-scale rebranding experience.

Still unsure? Let’s talk to find the best solution for your needs.